Here is my question for you all.
How many of your customers are IMPULSE style clients? Where they were driving by your location and thought "Wow look at that line! let's go to a haunted house tonight!"
Or did they originally plan on going to your haunt that specific night? Did they specifically go directly to your address and on that side of town just for your event?
The reason I ask these questions is that if you are trying to find a location and you find one that is located on the biggest and most popular street in the city but it is a lot more money. But you also find a location that looks a lot more like a haunted house and a bit more off the beaten path and it is a lot cheaper, where do you draw the line?
If they were planning on going to your event that night, and you had a simple direction and address, then why would it matter that much if you were not in a walmart style location?
Just my thoughts, what do you all think?
Ryan
How many of your customers are IMPULSE style clients? Where they were driving by your location and thought "Wow look at that line! let's go to a haunted house tonight!"
Or did they originally plan on going to your haunt that specific night? Did they specifically go directly to your address and on that side of town just for your event?
The reason I ask these questions is that if you are trying to find a location and you find one that is located on the biggest and most popular street in the city but it is a lot more money. But you also find a location that looks a lot more like a haunted house and a bit more off the beaten path and it is a lot cheaper, where do you draw the line?
If they were planning on going to your event that night, and you had a simple direction and address, then why would it matter that much if you were not in a walmart style location?
Just my thoughts, what do you all think?
Ryan
Comment